Senior Manager Performance Marketing (f/m/d)

Permanent employee, Full-time · Berlin

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Why us?
Help Redefine How People Think About the Energy Transition

We're fast growing startup reshapin how people use and pay for electricity. Our dynamic tariffs make energy consumption smarter, more flexible, and more affordable - but most people don't even know this is possible yet and how they benefit. That's where you come in. 
Backed by over €35M from leading VCs in Germany and beyond, and more than 100,000 customers, we're scaling fast - and see performance marketing as a key lever to accelerate and deepen the growth. We're not following the usual direct-to-consumer script - we're designing a new playbook in a category that's often overlooked but deeply impactful. It's complex, not well understood by most consumers, and ripe for innovation.
You won't just be managing CPAs - you'll be building the growth engine from the ground up, in a space that genuinely matters. If you're energized by turning strategy into fast, focused execution - and making an outsized impact along the way - we'd love to talk.
Your Impact
  • Our performace marketing across Meta (Facebook/Instagram), Paid Search and Affiliates (AWIN etc.)
  • Scale Meta advertising - test and iterate across audiences, creative, and user journeys to educate and convert customers about a high-impact and smarter product in a traditionally low-engagement category
  • Manage and coach the Affiliates Manager - help them plan, optimize, and grow the channel
  • Maintain paid search (Google/Bing) - low-touch oversight and optimization
  • Collaborate cross-functionally with Brand, Product, and BI to get the data and inputs you need
  • Experiment fast - we prefer testing multiple things this monthe over perfecting one idea for a quarter
What can you bring
  • 5+ years of experience in analytic roles, with 3+ in performance marketing (pref: Meta focus)
  • Strong command of Meta Ads Manager and working knowledge of Google Ads, Google Analytics etc.
  • Experience designing and interpreting A/B tests strategically - balance boldness & learning
  • Comfortable in early-stage, high-growth environments - quick thinking, quick doing
  • Demonstrated analytical rigor - you can quickly from 80/20 view of the root causes of campaign performance and identify pockets that can scale - with perfect data
  • You can ownership - of outcomes, of blockers, and of whatever needs doing - and get things done
  • Proven track record of bothe hands-on campaing execution and mentorship
  • Experience in complex, low-awareness, or high-friction categories in a big plus
Our Benefits
  • Ownership of a core growth function in a company with strong momentum
  • Collaboration with sharp, motivated teammates who care about the mission
  • A culture that favors action over polish, and learning over perfection
  • Competitive salary and benefits, as well as performance-based bonuses
  • Comprehesive benefits package, including Deutschlandticket Job and Urban Sports Membership
  • Innovative environment: a forwar-thinking company that encourages experimentation and innovation
About us

RABOT Energy is an independent supplier of 100 % renewable energy, offering dynamic electricity tariffs to private and business customers. By passing on exchange buying prices to our customers, we can save them up to 35 % on their electricity bills. Electric vehicle owners particularly benefit from our dynamic electricity tariff, as we have developed a smart system that signals the car when to automatically charge during periods of low electricity prices. And this is just the beginning! 

Our mission is to empower every consumer to efficiently manage their energy consumption costs while safeguarding the environment and natural resources. Through our provision of 100% renewable energy and comprehensive smart charging and energy management solutions for homes, RABOT Energy actively contributes to increasing the real green power share in Germany's electricity consumption, thus driving the energy transition forward.  

"Be part of something unique, the first of its kind in Germany. Join us at RABOT Energy and seize abundant growth opportunities in the thriving world of green energy. We're a team that believes in the power of our mission, and we're looking for individuals with the passion to match ours!” 
                                Jan Rabe, CEO 

At RABOT Energy, we cherish cognitive diversity as a cornerstone of our global culture and a driving force behind our mission to craft truly representative and impactful products for a sustainable future. We wholeheartedly embrace diversity in all its dimensions and recognize that each person contributes to our shared endeavour of assisting individuals in transitioning to green energy. 

Über uns
Rabot Energy ist ein unabhängiger Anbieter dynamischer Stromtarife mit 100% Ökostrom. Mit unseren innovativen Einkaufsstrategien gewährleisten wir sowohl ökologische Nachhaltigkeit als auch Kostenoptimierung im Home Energy Management. Durch die Weitergabe der Börseneinkaufspreise an unsere Kunden können wir deren Stromrechnung im Schnitt um 35 % reduzieren. Besitzer von Elektrofahrzeugen und Smart Metern können besonders von unserem dynamischen Stromtarif profitieren, da sie ihre Fahrzeuge zu Hause automatisch dann laden können, wenn die Börsenstrompreise besonders günstig sind. In unserer Rabot Energy App lassen sich die Ladepräferenzen einfach festlegen sowie die Börsenstrompreise aktuell verfolgen. Mit unseren intelligenten Ladelösungen tragen wir aktiv dazu bei, den Anteil von Ökostrom am Gesamtstromverbrauch in Deutschland zu erhöhen.

Unsere Vision ist es, jedem Kunden die Möglichkeit zu geben, den eigenen Energieverbrauch smart zu steuern und dabei Umwelt und Ressourcen zu schonen. Mit dem Angebot eines smarten Lade- und Energiemanagements trägt Rabot Energy dazu bei, die Energiewende aktiv voranzutreiben. Mit unserer Idee konnten wir bereits über 80.000 Kunden überzeugen und beim MakeItMatter Startup Award im Jahr 2022 den 2. Platz belegen.    
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